We are all familiar with social media while we have heard of SEO now and then when we surf the web unless you work online for a living. Back in the days, we rarely use the web when we use the computer. Most of the time, we just use Word to type in documents, play Solitaire or other PC games or work on Excel. As technology advances and internet services became more reasonable and widely distributed, people got hooked into web browsing and social media became a big hit, all the more reason for us to stay online for longer.
If you just found out about SEO or search engine optimization, you’ll find out that it no longer focuses on singular keywords but of intent and search user needs as well as long-tail searches. People search for something on the web because they have a need for it, which may or may not always translate to a sale. By adding social media into the equation, it provides your site more visibility and a wider audience. However, many are still puzzled whether contents that go viral on social media, also help boost your site’s ranking as well.
Content marketing is about informing and entertaining